How to Convince People Effectively
April 20, 2008The ability make others believe what you believe is important for success in many fields. There is often a fine line between convincing somebody your views are valid and annoying them. In this article we’ll look at some of the techniques you can use if you want to convince another individual to believe what you believe.
Steps
- Do the homework. Make sure you understand your own viewpoint. If you are going to try to convince somebody that the Eiffel Tower is taller than the Statue of Liberty, find out the facts first, don’t make assumptions.
- Learn the field. For certain areas you will need to know more than just the facts, as some subjects are subjective. For example, if you wanted to convince somebody that the Statue of Liberty was prettier than the Eiffel Tower you will need to know enough about architecture and aesthetics to argue about that subject, as well as the facts, like how tall they are. If you are selling something, like a car, you will need to know all there is to know about the car you are selling. Likewise, you will need to know all about the other cars that are in competition with your vehicle.
- Engage the person politely. Maintain eye contact where possible, but don’t be annoying about it.
- Establish mutual respect. You will never convince anybody of anything if they believe you do not respect them, so show the person you respect them and be good enough to gain their respect.
- Gain trust. To convince people of most things you will need their trust. They don’t have to trust you as a person, but they do need to trust that what you are saying makes sense, that you know your “stuff”. The best way to do this is to do your homework and fieldwork, that way you know a lot about the subject.
- Listen carefully to what your debate partner has to say. Respond thoughtfully to their point of view.
- When you can, back up what you say with real facts. Lying will only convince somebody until they find out about the lie, then you will never be able to convince them of anything again.
- Be willing to be convinced. Sometimes accepting one point from the other person and showing that you can change your mind when you are wrong will help them to be the same, and change their mind about the subject you care about.
- Practice active listening. Active listening helps you control a conversation and keeps it on track. Active listening techniques include:
- Non-verbal feedback. Nodding your head as the other talks etc.
- Paraphrase what the other person has said to make sure you understand it.
- Make sure you understand the other person’s objections and respond to them in an intelligent manner.
- Keep vigilant about your belief, but always respectful of the beliefs of others. Explain why your belief is important to you.
- Understand the other person’s motivations. If you know what another person wants, you are more likely to be able to give it to them.
- Rephrase your beliefs in a way that the other person is better able to understand.
- Follow up. Ask questions to make sure the other person understands their new views completely.
Tips
- To hold the eye of a crowd select individuals in the crowd and hold their eyes on-and-off through your presentation.
- Never lose your cool. Nothing lacks conviction more than a raving idiot.
- Always be friendly and respectful even if the other person does not change their mind.
- Beliefs fade. You may think you have changed somebodies mind but find that in a day or two, perhaps a week, they are right back to where they were before.
- Buy and read some books on sales techniques.

Wonderful article..... I really need most of those technics in my
Tarek | April 21, 2008Wonderful article…..
I really need most of those technics in my job.
Very informative...might just try this...THANKS.
Rishi Maraj | April 21, 2008Very informative…might just try this…THANKS.
really its very much useful and informative article, thanks
rambabu vadugu | April 21, 2008really its very much useful and informative article, thanks
this is very good
umakant | April 21, 2008this is very good
This is said in a nut shell !!! short and comprehensive.
namagiri | April 21, 2008This is said in a nut shell !!!
short and comprehensive.
Really useful Thanks
Pavithran K | April 21, 2008Really useful Thanks
Eye opening artical...!!! Cool........
swetha | April 22, 2008Eye opening artical…!!!
Cool……..
Very practical and informative article. Thanks....
Zahoor | April 22, 2008Very practical and informative article.
Thanks….
very useful steps and tips
kcshah | April 22, 2008very useful steps and tips
100% right these tips,very correct
Amb,,,, | April 22, 2008100% right these tips,very correct
Like this is a very usefull study for job,,,
jiten pandit | April 23, 2008Like this is a very usefull study for job,,,
sounds good to me dude good luck
aziz | April 23, 2008sounds good to me dude good luck
Really good , tried, much useful and I need more
Manivannan Pillai | April 24, 2008Really good , tried, much useful and I need more in this regard
It is very interesting guide thanks a million.
Emmanuel | April 26, 2008It is very interesting guide thanks a million.
Excellent one........Tnx a lot
Mahesh | April 27, 2008Excellent one……..Tnx a lot
good stuff............................. i enjoy it.............. thanx
shreeram | May 1, 2008good stuff………………………..
i enjoy it…………..
thanx
thats nice one
balaji | June 13, 2008thats nice one